"Storytelling is the greatest technology that humans have ever created."
-- Jon Westenberg
About this Event
In a world where facts and evidence aren’t enough to persuade, mastering the power of a story is key to breaking through the noise and making an impact.
There is no one-size-fits-all method for telling a story; Storytelling has guidelines, but no hard and fast rules. The goal is to tell an impactful story that your audiences care about.
And behind the glamor of your “powerful video” or “impact story” lie the challenges of finding a good story and agreeing how to tell it. What if your smartest expert is your weakest storyteller? How do you make sure that communities can tell their stories on their own terms? This session will help communicators, fundraisers, and funders tell better stories by making storytelling a more cooperative, inclusive process.
Our hands-on workshop will help participants understand that they are already natural-born storytellers.
You will walk away with the tools and techniques they need to tell stories about yourself and about your work.
Participants will be asked to create a first-draft story for the medium best suited to their goals.
Working in peer groups, we will then review selected stories to discuss approaches and apply the principles we’ve discussed.
We will end with a reflective happy hour!